3 tips to increase your Instagram followers with stories

You can generate traffic to your site or apps while tripling your Instagram account by using Instagram Stories to create a next-generation newsletter. By following these three simple steps, you can reach your audience several times a day and make sure they see your content every time they connect to Instagram. So we’re telling you how to increase your Instagram followers with stories:

You can also take a look on our website  because we are an audiovisual production company  that makes videos for companies and helps to increase the traffic on your video communication . You can also go take a look to our articles page  for some examples.

What’s the story with Instagram stories?

 

In March 2017, Instagram released the new Stories publishing option, offering brands and users a new way to reach more people. Stories are immersive, full-screen updates that disappear after 24 hours and allow your brand to target your audience in a personally relevant way.

They worked so well that in September 2018, 30% of companies planned to create Instagram Stories, against only 8% in 2017.

 

The key to the success of Instagram Stories is how they appear in the subscribers’ news feed and can use a call to action at the bottom for those who want to know more. They  are a great way to connect more closely with your followers, show your brand’s personality and strengthen your online presence in different ways.

According to a 2017 report, “Every fifth Instagram story gets a direct message from its viewers.”

Stories can also help your brand:

 

– To be a collection of visual titles, functioning as a traditional newsletter.

– To be updated throughout the day for the latest news. Your brand can stay on top of the Instagram Stories trends.

– Generate traffic toward your site and applications.

 

To get there, we propose 3 simple steps to create powerful Instagram Stories

So how do you create this next-generation newsletter that triples your Instagram tracking while generating traffic to your website and apps? It’s as simple as these three steps.

Step 1: Choose 2 photos or videos to illustrate your subject

 

Instagram is synonymous with great visuals and stories are no exception. Choose some photos or videos that you find or have photographed/filmed on your own. This will be helpful to provide the background for your story. It will be told using text overlays on top. Then press to toggle the click between images/videos or allow the story to play alone.

 

Vous pouvez utiliser des sites ou vous aurez accès à des millions de contenus libre de droit. This way, you don’t need to hire providers. You just have to use the professional content that is already approved for its success. 

If you do not know or find these contents you are strongly advised Canva which will offer you many creative templates for Instagram and it’s FREE ! For images or videos, we also suggest  Pexels.

 

Step 2: Distribute key information about the 2 (or more) assets

 

The idea here is to create a beautiful visual for your story. Because you don’t want to overload viewers with too much information and text on the first item. So, distribute the title or the most exciting and intriguing details. Perhaps use two elements to let the story breathe and inspire your viewer to learn more.

 

What you can also do is a succession of stories to tell a story as you can see below with the advertising campaign for glasses from Jcrew 

 

With a nice and clean rhythm, you are ready to give the viewers what they wants. And so find a way to discover more details about the story with a call to action.

Step 3: Include a scan and a CTA (Call To Action)

 

The next step is the more critical your social video strategy, the inclusion of a call to action.. This is your chance to use the power of convincing! To encourage your audience to take a specific action and do more with your story.

Your CTA needs to be exciting or unique in order to turn passive spectators into active participants in the brand. Thanks to it you may be able to increase your followers with your instagram stories.

 

It is also imperative to use verbs that tell the viewer exactly what to do. The aim is to encourage them to take initiatives with the CTA. You will find on the stories «sweep up» or «read more».

 

Unfortunately to include this swipe up you must have at least 10,000 followers otherwise stay active and follow our three tips to achieve them 🙂 

We hope to have helped you understand how to increase your Instagram followers with stories! Feel free to share with us your stories and watch our vidéos 🙂

Our sample videos for our customers: